Co-Founder & CEO
A consummate professional with a proven track record of founding, owning and operating companies.
Seasoned CEO with a demonstrated history of leading complex customer-focused businesses. As a former collegiate athlete, Matt brings a high energy level, competitiveness and all-around infectious tenacity to everything he does. He has a passion for strategic thinking, creative vision and positively impacting the lives around him.
Matt is currently the Co-Founder and CEO of Projex Inc., a certified Teknion Architectural Wall and Furniture Dealership located in Denver, CO, founded in 2017. Over a four-year span, Projex has grown exponentially, delivering well over $40 million of revenue.
Matt also serves as Founder and CEO of CULTURE Inc., an experiential design, wayfinding and signage company located in Denver, CO, founded in 2020.
“Put your heart, mind, and soul into even your smallest acts. This is the secret of success.”
Co-Founder & COO
Hal Matthews has over 50 years of experience and is a chronic seeker of operational excellence and whose quest is to make customers raving fans. Hal was educated at The University of Houston and Dallas Baptist University with degrees in Business Administration/Finance and History. Hal began his furniture industry career as an installer and has a history of sales, operations and financial leadership, including the founding, development and general management of major furniture dealerships in Texas and most recently in Colorado.
“Positivity is fate’s channel.”
Principal & Senior Client Advisor
Meghan is a seasoned office furniture professional with a focus on workspace solutions for non-profit, government, oil, technology, healthcare, education, and large corporations. With more than 15 years of industry experience, Meghan has led projects from inception to completion with a focus on relevant design and defining company culture. Her success can be largely attributed to forming strong, lasting relationships while providing long term service and support with integrity and dedication. Meghan has proven success in creating attractive, functional, and sustainable spaces that enhance the workplace and improve productivity. She is also committed to education and training as well as staying abreast of workplace trends and innovative ideas.
“The man on top of the mountain didn’t fall there.”
Principal & Design Director
Alicen started her career as an interior designer for a well-known architectural firm. This experience has allowed her to approach furniture differently. She has a better understanding of how furniture and architecture relate and the necessary coordination. Alicen oversees all furniture specifications at Projex and ensures detailed work and accurate results. Working for a variety of workplace clients from tech, oil & gas, nonprofit, and law, Alicen is well versed in the workplace setting.
“Design is all about problem solving; you have to ask the right questions before creating solutions.”
Sara has over 20 of accounting experience within the commercial furniture sector. She is an expert in preparing financial documents such as business reports, financial forecasts and statements surrounding the financial state of our business and how this directly impacts our customers. Sara is also skilled at accounts payable/ receivable and timely billing practices. She is firmly committed to meeting all legal requirements and keeping the financial state in good standing. She also has a strong focus on the health of the financial market and how to maximize profits.
“Kindness is the language which the deaf can hear and the blind can see.”
Managing Director, Seattle
As a Seattle region native, Laurie brings over 20 years of sales, business development, and marketing experience in the furniture, interiors, and construction industry. Her focus has been on workplace strategies and furniture product development related to future work solutions. She’s also passionate about community involvement and has served on several local non-profit boards.
Laurie is the Managing Director for the Seattle PROJEX studio.
“Never lose a curious mind.”